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Gold Lamborghini Aventador is the world's most expensive model car

You know that feeling when you think you've seen everything before? That sense that there's simply nothing left with the power to surprise. But then, without warning, along comes something else that takes your breath away.

Volkswagen launches 'Future of the Car'

Volkswagen has launched a new micro-site which looks at what people may be driving in the future - or whether they will be driving at all. Revolving around a short film set in the year 2028, in which a father tells his son about the automobile world of 20 years ago, the website showcases the Wolfsburg-based automaker's vision of the automotive world 20 years from now. These 'visions of the future', which take shape in the form of three autonomous concept cars called the 'One', 'Ego' and 'Room', offer an insight into the automotive world of tomorrow as seen through the tinted spectacles of Volkswagen developers and designers.

BMW Guggenheim Lab

With many surveys suggesting the world's automobile buyers are growing younger and more urban, saavy automobile companies are rushing to show their concern with cities, the future - and the future of cities. In New York City recently, black Audi A8s recently ferried 'influencers' to the Lower East Side area around the New Museum to attend an Audi supported Urban Future Initiative part of the area's Festival of Ideas. The Volkswagen Group and the Museum of Modern Art promise a major announcement of future cooperation, on May 23, and BMW recently announced that it is supporting the Guggenheim Museum in a six-year, nine-city endeavor called the BMW Guggenheim Lab.