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Pininfarina takeover would boost Magna expertise in key areas

Magna International Inc. would become a stronger competitor for design and development jobs if it takes over struggling car styling and engineering firm Pininfarina S.p.A., executives say. “Magna badly needs design competence, and Pininfarina has top staff,” said Paolo Tumminelli, CEO of Goodbrands GmbH, a brand and marketing consultancy based in Cologne, Germany.

Audi R8 V10 Spyder UK debut at world’s biggest Audi dealer

The biggest Audi showroom in the world hosts the UK debut of the R8 V10 Spyder West London Audi covers 190,000 sq ft over seven floors and displays up to 116 Audis together with a 32 bay workshop and massive parking facilities. There will be 100 staff working on site and Sytner – which operates the showroom – expects to see 30,000 customers through its doors in the first twelve months. So of course Audi are going to shout about this new Goliath of a showroom.

Dodge red lights in your autonomous Audi: More tech from CES

Audi wowed the crowd at CES with a new advancement in, of all things, headlights when it announced it would show a version of its Sport quattro laserlight Concept with laser beam headlights. Frickin' laser beams, as Dr. Evil once demanded on sharks (the good doctor ultimately had to settle for sea bass instead of sharks, but they still had laser beams).