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Seat opens new Global Design Center

Seat has opened its new Global Design Center, located within the Technical Center close to its manufacturing operations in Martorell, near Barcelona. A week of opening celebrations culminated with an event on Nov 8 for designers from the fields of architecture, fashion, industry, advertising, communication, art and photography, as well as specialised design media. More than 130 attendees were able to stroll around the Seat Design Center facilities in an informal and relaxed atmosphere.

VW & Audi sell 100,000 diesel cars in the USA for the first time

VW & Audi sell 100,000 diesel cars in the USA for the first time Until very recently, a diesel engined car in the USA was as rare as hen’s teeth; Americans felt much the same as we used to about diesel-engined cars – fit only for commercial vehicles. But from a slow start, VW Group of America is gradually changing the mindset of American car buyers and now, 36 years after the first VW diesel was sold in the US, the VW Group have sold more than 100,000 diesel-engined cars in the USA in a year for the first time. With 12 Audi and VW diesel models on offer in the States – including new arrivals Audi arrivals like the Audi Q5 TDI, A6 TDI, A7 TDI and A8 TDI models – its seems the USA may now be heading down the route the UK went a few years ago, where a majority of car buyers in the UK feel the default buy is a diesel.

Video: The Porsche Panamera Sport Turismo concept build process

Porsche has released a video featuring Style Director Michael Mauer charting the design process of the Panamera Sport Turismo concept. The 10-minute YouTube video, which also features General Manager Advanced Design Style Mitja Rorkert, follows the build process through each modeling phase right up until the presentation of the show car at this year's Paris motor show. "It always presents a special challenge when we develop a new kind of car for the Porsche brand," says Mauer, "precisely because we haven't been in the segment before, and the question of whether it matches the Porsche brand always looms in the background." We were impressed at the Panamera Sport Turismo concept's unveiling, particularly with its stance and detail execution, so the video is a chance to see just how this concept came into being.