1970 Ford F100 on 2040-parts.com

F3 History To Repeat At Silverstone Classic

ANYONE with fond memories of the ‘good old days’ of motor racing are in for a treat at this year’s Silverstone Classic meeting. Alongside numerous historic racing categories, event organisers are also promoting a line-up of classic F3 cars celebrating 50 years of the entertaining formula. Popular with up and coming drivers keen to advance to Formula One, F3 was used as a stepping stone by the likes of Ayrton Senna, Nelson Piquet, Nigel Mansell, Alan Jones and Alain Prost.

Aston Martin Cygnet preview

Aston Martin has developed a new 'innovative commuter concept car' called the Cygnet. If you're thinking it looks like the design team's placed a downsized Aston Martin grille onto a Toyota iQ, you wouldn't be far off. The luxury commuter concept, which Aston Martin claims will 'offer customers a distinctive, intelligent and exclusive solution for urban travel in style and luxury' is actually based on the diminutive urban runabout and was created in collaboration with the Japanese automaker.

MINI’s Olympic Marketing Masterstroke

BMW has spent £40 million sponsoring the 2012 London Olympics, but it’s a small fleet of remote controlled MINI’s that provide the value. BMW has done all it can to promote its sponsorship of the 2012 London Olympics, and with a spend said to be in the region of £40 million, who can blame them? But it’s not just local shopkeepers and enthusiastic small businesses that are hamstrung by Olympic rules on advertising, the Olympic sponsors are too.