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How Porsche will be integrated into VW

By Georg Kacher Motor Industry 20 November 2009 12:32 Although Porsche won't be a fully integrated member of the Volkswagen group before mid-2011, the sports car maker can even at this early point in the merger no longer make independent strategic decisions. After all, Martin Winterkorn has effectively been appointed head of the Porsche SE Holding which in turn employs the Porsche AG chairman Michael Macht.  With a takeover as costly and complicated to fund as this one – all in all, VW will have to fork out a staggering €16 billion to absorb the latest family member – it is only logical that the new owner wants to get the restructuring process going asap. Overnight, Porsche has become easily VW's most expensive brand.How VW will integrate PorscheTo protect and eventually enhance its value, the powers in Wolfsburg will leave no stone unturned to rearrange the product portfolio, to streamline R&D, to shake up purchasing and production, and to ensure a variety of synergies which are estimated to range from €500m to €750m per year.

MG6 & Geely Emgrand EC7 get Euro NCAP 4 Star Ratings

MG6 gets 4 stars in Euro NCAP tests Just a year ago Geely was making all the wrong headlines when the Geely CK1 scored zero in the Latin NCAP tests. But now, just a year later, the Geely Emgrand EC7 and the MG6 – both made in China – have scored four starts in the last set of Euro NCAP tests for 2011. Apart from being a great result for China, it’s proof – if proof were ever needed – that the Chinese car industry is certainly a force to be reckoned with.

Fiat's Marchionne says he won't walk away from Chrysler deal

Fiat S.p.A. will not walk away from its plan to buy bankrupt Chrysler LLC, CEO Sergio Marchionne told Bloomberg after a U.S. court delay threw the deal into doubt.