1971 Ford Maverick Front Blinker Assemblies Left & Right Complete on 2040-parts.com

BMW seared into consumer minds: New ad technology takes ‘branding' to another level

How about this for subtlety in advertising? BMW is using flashing lights to “burn” its initials into your brain so that when you close your eyes, you'll continue to see the Bavarian company's brand. Which begs the question: Is there a better way to remember a company than to have a light-induced seizure episode?

2012 BMW 3-Series: Is this the 2012 3-Series in a Death Valley video from BMW?

Is that a 2012 BMW 3-Series? Or do my eyes deceive me? Car makers go to extraordinary lengths to make sure their cars can perform everywhere, from the coldest places one earth to the hottest.

Hammer Falls On Record Silverstone Auctions Sale

RECORDS were broken at the recent Silverstone Auctions event, as the two day sale generated more than £5 million and secured some of the highest prices seen to date. One highlight of the sale was a 1979 Ferrari 308 GTS, which was hammered away for a premium inclusive £82,225 - more than £50,000 over its lower estimate and a world record for the model. Not to be outdone, a 1989 Ferrari 328 GTS sold for a premium inclusive £77,050, breaking another world record.