1972 1973 1974 1975 Nova Camaro Nos Instrument Panel Compartment Light Switch on 2040-parts.com

Jeep Grand Cherokee SRT8 gets Ferrari treatment for Formula One team

Two 2012 Jeep Grand Cherokee SRT8s made an appearance in Italy on Thursday as the keys were handed over to Formula One drivers Felipe Massa and Fernando Alonso. That's just another perk of working for a company that owns both Ferrari and Chrysler. The Jeeps are painted in Rosso Corsa, which translates to Racing Red, Ferrari's signature color.

Eight hot rods compete for Ridler Award in Detroit

The 59th Annual Autorama has taken over Cobo Center in downtown Detroit with hundreds of hot rods, customs classics cars and motorcycles in what has been billed as America's greatest hot rod show. Judges have selected eight vehicles--dubbed the Great 8--as finalists for the coveted Ridler Award that will be presented Sunday evening at the show's conclusion. The Great 8 are: -- Jim Marciniak from Andover, Minn., with a 1963 Buick.

MINI’s Olympic Marketing Masterstroke

BMW has spent £40 million sponsoring the 2012 London Olympics, but it’s a small fleet of remote controlled MINI’s that provide the value. BMW has done all it can to promote its sponsorship of the 2012 London Olympics, and with a spend said to be in the region of £40 million, who can blame them? But it’s not just local shopkeepers and enthusiastic small businesses that are hamstrung by Olympic rules on advertising, the Olympic sponsors are too.