1972 Olds 442 Rochester Carburetor on 2040-parts.com

MINI’s Olympic Marketing Masterstroke

BMW has spent £40 million sponsoring the 2012 London Olympics, but it’s a small fleet of remote controlled MINI’s that provide the value. BMW has done all it can to promote its sponsorship of the 2012 London Olympics, and with a spend said to be in the region of £40 million, who can blame them? But it’s not just local shopkeepers and enthusiastic small businesses that are hamstrung by Olympic rules on advertising, the Olympic sponsors are too.

Jeep Grand Cherokee, there’s an app for that

Chrysler said on Thursday that it will release its owner’s manuals as smartphone apps. This is in addition to replacing its hard-copy owner’s manuals with DVDs and small quick-reference guides, something it did last year. The first iPhone manual will be available on June 19, for the 2011 Jeep Grand Cherokee.

F1 racer marks countdown to Race Week London

FORMULA 1 racer Charles Pic has made an appearance in London with a Lotus Formula 1 car, ahead of London’s first ever ‘Race Week’ festival. The Frenchman posed for photos close to Tower Bridge, where he was joined by a ‘London Royal Guard’ and a small boy, who was only too happy to stand in the Lotus for his own picture. On July 3 motorsport fans will be able to enjoy a huge slice of F1 action in central London, as Race Week arrives just a day before the start of the practice sessions at Silverstone’s British Grand Prix.