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Michelin Challenge Design 2007: The not so ugly truth about rising vehicle safety standards

Can cars be safe and beautiful at the same time? That may not have been the case a few decades ago when automakers were forced to hang those big, ugly so-called federal bumpers off the ends of their vehicles.  With vehicle safety standards on the rise around the globe are designers today feeling a little '70s deja vu when it comes to meeting the challenges of making cars safe as well as more fuel efficient? "(Back then) we said it was the end of automotive styling," says Patrick Le Quement, senior vice president for corporate design at Renault and one of the world's most influential automotive designers.

GM names marketing vice president

General Motors said it has hired Joel Ewanick as vice president, U.S. marketing, effective May 24. Ewanick, 49, will report to Mark Reuss, president, GM North America.

Tomorrow’s safety equipment

By Tim Pollard Motor Industry 18 June 2007 08:48 The next generation of safety systems will take even more control away from the driver, read road signs – and even slam the brakes on for you in an emergency stop. Forget science fiction, this is science fact. CAR Online is reporting from Bosch’s annual technology seminar all week – and we’ve had the lowdown from the world’s biggest components supplier on what safety innovations are around the corner.