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MINI compares Classic Mini to Porsche 911

The Classic Mini & Classic Porsche 911 A comparison between the classic Mini and the Porsche 911 may not be the most obvious, but that hasn’t stopped MINI jumping on the 911′s 50th anniversary year with a comparison between the two iconic cars. MINI assert that the similarities between the classic Mini and the 911 are based on their ‘Forever Young’ ethos (which is, in no small part, down to the fact both are still clearly similar to the original design)  and their performance. The Mini arrived before the 911 – Mini in 1959, 911 in 1963 – but both turned the car world on its head with a delightful turn of design, speed and appeal, with the original Mini ending up selling 5.3 million and the, still continuing, 911 starting to close in on a million sales.

Renault designers on their interpretation of luxury [w/Video]

Renault's design chief Laurens van den Acker and his design team have stressed how the Initiale Paris concept previews how Renault design's tactics will help steer clear of its rivals within the premium segment.  The concept – the sixth to be developed in the design strategy inspired by the cycle of life, now in the Wisdom stage – heralds Renault's return to the high-end market after a number of years. It was, therefore, important that the design be a positive rejection of traditional ideas of luxury, design director of concept cars Axel Breun believes. Designer Choung Sun Oh goes to great pains to stress how the design team worked towards developing a highly original design to set them apart from rivaling brands upon re-entry.

Mercury gets a small car in 2011

Ford Motor Co. executives confirmed that Mercury will get a new car on the same platform as the Ford Focus. Ford executives told dealers Sunday at the National Automobile Dealers Association convention in Orlando, Fla., that the small Mercury is coming in 2011, the same year the Focus arrives.