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Concours d'Elegance of America: Auctions and Tigers, Oh My!

Detroit knows how to do car shows. Perhaps no area in the country outside of Pebble Beach can put on a multiday, multievent festival of sheetmetal in the manner in which the Motor City can. It's intrinsic, at times it's altruistic--but it's always about the cars.

Mercedes launches Attention Assist

By Ben Whitworth Motor Industry 13 August 2008 13:28 Mercedes-Benz researchers call it the ‘one-second nap’ – that instant when fatigue overcomes you at the wheel on a long trip and you wake up in hospital. To counter dozing off while driving, which Mercedes claims accounts for a quarter of all major motorway accidents, its engineers have developed an innovative driver support system called Attention Assist. As well as registering linear and lateral acceleration, indicator and pedal operation and vehicle speed, the system also monitors steering response - the most important indicator of fatigue according to Mercedes, is tired drivers have difficulty in keeping their vehicle precisely on track.

Toyota GT86 TV Advert BANNED

The Advertising Standards Authority (ASA) has banned a TV advert for the Toyota GT86 because it encouraged motorists to drive irresponsibly. But it seems the advert would “encourage motorists to drive irresponsibly” and “…was irresponsible and condoned dangerous driving”. Or at least it would according to the ASA, which made the ruling after being inundated with complaints about Toyota encouraging drivers to speed and be reckless.