1977-1989 Cadillac Fleetwood Deville Dash Trim Bezel Woodgrain Oem 9760113-1 on 2040-parts.com

BMW i8: Mission Impossible

BMW i8 in Mission Impossible 4 Marketing new cars doesn’t have to mean an ‘in your face advertising’,  berating you with benefits and a call to action. It can be more subtle; simply raising awareness or putting the cars in a high-profile role in a popular film or TV show. Just like Aston Martin with James Bond (and Jaguar Land Rover in the new Bond, too) and Volvo with the Twilight franchise, BMW has placed its product in the new Tom Cruise outing – Mission Impossible 4 | Ghost Protocol.

Arizona auctions week gets optimistic start

It's auction time in Arizona, and Barrett-Jackson has seen some numbers grow. Monday's preview day drew record crowds--a reported 39,000 attendees--a whopping 85 percent increase from 2010. The weather might have played a part, as for the first time in quite a few years, temps have been in the Chamber of Commerce-like low 70s during the days with cool nights.

2012 Volkswagen Beetle to launch with Black Turbo edition

Volkswagen is borrowing a page from sister company Porsche and will turn to the color black to sex up the soon-to-arrive 2012 VW Beetle--and to draw attention to a preorder program launching this year. The Beetle Black Turbo edition follows in the lineage of Porsche 911s augmented with Black editions, and the VW will sticker for $25,720, including shipping. Power comes from a 2.0-liter four-cylinder rated at 200 hp and 207 lb-ft of torque, which is the same as the regular turbo Beetle--and VW's hot hatch, the GTI.