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Jaguar Land Rover Virtual Showroom

Jaguar Land Rover has developed a Virtual Showroom allowing customers to engage and interact with almost life-size cars. If you were at the debut of the 2013 Range Rover and new Jaguar F-Type in Paris last month you may well have seen Jaguar Land Rover’s new Virtual Showroom on display,  and it looks like JLR have big plans for their new high-tech way of exploring new cars. JLR’s Virtual Experience allows customers to interact with an almost life-size digital wall image of their chosen car, not just looking but interacting too.

UK number plates under threat from EU

A proposal to introduced a standardised European number plate had been revealed. If such a scheme were to go into law it would mean the end of the UK number plate as we currently know it. On Bing: see pictures of UK number plates The best and worst car number plates in the world Inserted into a wider bill designed to make it easier to register cars in different EU countries, the standardised number plate plan is the work of a Dutch Member of the European Parliament (MEP), according to the Daily Mail.

For new CAFE rules, automakers place high-stakes tech bets

Game-changing 2015 fuel economy rules are forcing vehicle development teams to make high-stakes bets on expensive technologies--bets that will separate the winners from the also-rans. Not only do federal rules target a 2015 fleet average of 35.5 mpg, up from the current 27.5 mpg for cars and 23.1 mpg for light trucks; they force automakers to bet on different technology packages for each vehicle segment. Companies that do best at mixing technologies while keeping down costs will have an advantage when buyers wince at higher stickers.