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Jaguar F-Type Coupe ‘British Villains’ debuts on UK TV

Jaguar’s F-Type Coupe British Villains launches in the UK With the new Jaguar F-Type Coupe about to hit UK roads in the hands of its first customers, Jaguar is ramping up the marketing for the stunning F-Type Coupe as it seeks to get the message across that ‘It’s Good to be Bad’ (#GoodToBeBad). As we reported in January, Jaguar has enlisted the services of Sir Ben Kingsley, Tom Hiddleston and Mark Strong to play a trio of British Villains in an advert for the new F-Type Coupe, which debuted at the Super Bowl earlier this year. And no it’s the turn of the Uk to get the F-Type marketing onslaught with the first airing of the British Villains advert during last night’s UEFA Champions League match between Manchester United and Bayern Munich on ITV and plans to run it in one minute and 30 second versions during April and May on ITV, Channel 4 and Sky Atlantic.

Car Sales On The Rise But Buyers Seek To Pay Less

LATEST industry data has shown that car buying is on the increase, however budget-savvy prospective buyers want to pay less for their new wheels. Data from Sainsbury's Bank has revealed that as many as 18% of adults are looking to buy a new car in the months up to and including February 2014. And while this is a healthy 28% increase on those who planned purchases in the last six months, those now thinking about buying are likely to pay averages out at £9,934, which is 3.5% down on the figure for the last six months.

2013 Goodwood Festival of Speed moves dates for German Grand Prix

The Goodwood Festival of Speed in 2013 has been rescheduled to avoid clashing with the 2013 German Grand Prix. The Goodwood Festival of Speed – and the ultimate test drives that is the Moving Motor Show – is perhaps the best event of its kind in the world. And one of the keys to its success is the ongoing attendance at the FoS by Formula One teams and their personnel.