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Laurence Fishburne reprises Morpheus role for Kia Super Bowl ad

When we drove the Kia K900 recently, we asked, “Do buyers in the BMW 5-series/Mercedes E-class/Audi A6/Lexus GS class want a prestigious nameplate as much as they want radar adaptive cruise control?” In Kia's new Super Bowl spot starring Laurence Fishburne, Morpheus says yes. The Korean automaker's snatched up the erstwhile voice of Cadillac to reprise his beloved character from the "Matrix" trilogy in the hope of suggesting that reality is mutable, luxury isn't about nameplates, and the K900 will open your eyes to a world of improbable possibilities. Despite the explosions, melting dinner utensils and airborne automobiles of the ad, we actually preferred the making-of video released at the same time as the Super Bowl clip, which you can watch below.

Honda eyes $20,000 Insight in U.S.

The Honda Insight hybrid hatchback may have a sticker price under $20,000 in the United States--and Honda might build it here if U.S. sales hit and sustain the lofty target of 100,000 a year. Both goals will be tough.

Porsche 911 testing in the extreme: Video

The new Porsche Carrera 911 might not look much different from the last-generation car. It might not even look much different from the first generation. That doesn't mean the company just flips a switch and the new version is born.