1982 Kawasaki Kz1100 Kz1100a2 Camshaft Journals/brackets/holders/oem on 2040-parts.com

Saab targets customers' hearts, brains and wallets in North America

Saab executives said they're optimistic the struggling brand will be able to attract customers despite production stoppages at the company's Trollhaettan, Sweden, plant and cash flow problems. The Swedish automaker aims to target consumers and instill confidence with a grass-roots marketing campaign that focuses on the "heart, brain and wallet," Saab Cars North America President Tim Colbeck told reporters at Saab's North American headquarters in suburban Detroit on Thursday. Colbeck said the company must move away from selling vehicles based on price and focus more on making customers enthusiastic about driving Saab's vehicles.

Chevrolet Viva is spied, set to replace Aveo

The lowest rung on the Chevrolet car ladder currently is home to the Aveo. But that car is scheduled to be replaced midway through 2010 with a new model. Spy shooters have captured engineers testing a prototype of the new car, which Internet chatter says will wear the Viva nameplate.

Honda Civic concept

Detroit saw Honda debut two variants of its next generation Civic. Set to make their debuts in the North American market in the spring, the cars sport tighter, more aggressive styling with 'clean-yet-powerful' lines, according to the Japanese automaker. Taking inspiration from its sibling, the Accord Coupe, the Civic Coupe will retain the familiar silhouette of the outgoing model, with a refreshed bumper treatment and more aggressive character lines around the car.