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Audi hosts student workshop in Design UNIverse

Audi has hosted a Design UNIverse event in Ingolstadt as part of its plan to support the next generation of automotive designers. 42 student designers from four European universities were challenged to create models of a futuristic Audi that embodies the idea of "Vorsprung Durch Technik" while working closely with designers and discussing trends and how to create emotional products. The students – from the Academy of Fine Arts and Design in Bratislava (Slovakia), Scuola Politecnica di Design in Milan (Italy), the Offenbach University of Art and Design (Germany) and the Royal College of Art London (Great Britain) – created 46 different models.

Audi sticks with Michelin – which is good for Michelin road tyres

Audi choose Michelin for 2012 races Audi are to stay with tyre maker Michelin and this year’s Le Mans 24hr cars will be shod with Michelin tyres. Have you ever wondered why car race teams choose one tyre maker over another? Well, in F1 it’s because they don’t have a choice, but elsewhere it’s different – they can choose.

Infiniti's Andy Palmer talks world domination

Along with the news of a new Infiniti global flagship sedan, we sat down with Nissan/Infiniti vice president Andy Palmer to discuss the brand's new goals and the challenges it'll face achieving them in a competitive global market. Why is Nissan becoming so ambitious with Infiniti? In today's industry, 12 percent of the volume and 50 percent of the profits comes from the premium group -- defined by 13 nameplates.