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Ford promote accessible & affordable technology in new campaign

Ford’s Active Park Assist parks a Focus on the roof of a skyscraper We do sometimes moan that cars are becoming so clever that it won’t be long before the driver’s just the blobby thing behind the wheel to keep an eye open as clever technology does its stuff. That said, modern technology is certainly doing wonders for tasks that many find irksome and difficult behind the wheel, and Ford are cleverly tapping in to their new technology to demonstrate just how helpful their new cars now are for the stressed driver with the Ford Primary Brand campaign. Ford‘s new Primary Brand campaign is focusing on technology like the new(ish) Active Park Assist that uses sensors to measure parking spaces as you drive by (not too quickly – you have to give it a chance) and then, at the push of a button – with the driver just following instructions for brake, gears and accelerator – neatly parks your new Ford for you.

Spyker confirms Peking to Paris will be a V8

Spyker confirms that the Peking Paris luxury 4x4 will be a V8 not a V12 [ad#ad-1] We brought you an exclusive the other day that Spyker will drop the planned V12 version of its uber-4×4 – The Spyker Peking-Paris D12 – in favour of a supercharged V8 – The Spyker Peking-Paris D8. But it’s always nice to have confirmation from the horses mouth and today, with a financial statement from Spyker, comes a tacit admission (or actual proof, as we like to think of it!) that our story was indeed correct. Spyker talk about the Peking-Paris in their statement, but only ever refer to it as the D8, dropping all references to the D12, which is probably as much as they’re willing to reveal until the car turns up at Frankfurt in September.

2012 Mercedes S Class to spawn a convertible

The n2012 Mercedes S Class will lose its top It’s probably a sign of increasing decrepitude as it seems only five minutes since Mercedes launched the current S Class, but already we’re talking about the 2012 Mercedes S Class – and it’s only a year away. As has always been the case with a new S-Class we can look forward to a raft of new innovations when the new S Class launches late next year; clever stuff that will eventually filter down to the cars of lesser mortals as the technology matures and the cost falls. And that clever stuff will be packaged up in a big saloon car – the normal S-Class – an even bigger car – the LWB S-Class – and a huge two door coupe – the Mercedes CL, which is expected to be renamed the S-Class Coupe when the new S-Class launches.