1990 Harley Davidson Fl Touring Electra Glide Flht 1-1/2" 137 Tooth Drive Belt on 2040-parts.com

New Hyundai Sant Fe Super Bowl adverts the most effective

It’s been revealed that Hyundai got the most bang for its Buck with Super Bowl adverts for the new Santa Fe increasing Hyundai site traffic by 1000%. So, with figures like that and a huge captive audience, it’s no wonder car makers like to strut their latest products in front of the Super Bowl audience with the hope of a big return in sales. Umpteen car makers ran TV adverts in the 2013 Super Bowl, but it looks like Hyundai has come out very much on top, with Edmunds reporting a traffic increase of 738% in traffic for the new Hyundai  Santa Fe after Hyundai ran its adverts and the US Autotrader site a massive 1000% increase.

Acura has high hopes for the new RLX

What Is It? The new RLX is the luxury leader of the Acura division, and the brand is hoping to dazzle the market with an array of features when the car hits showrooms March 15. Everything from its “jewel-eye” LED headlights to its LED taillights and a laundry list of high-tech features in between, from four-wheel steering to improved AcuraLink infotainment connectivity.

Ferrari 458 Challenge revealed

The Ferrari 458 Challenge It seems Ferrari had a bit of an issue when they decided they wanted to take the 458 Italia racing – it was just so good in standard form. So instead of giving the 458 Italia more power, they concentrated on making the 458 lighter and tighter to create the Ferrari 458 Challenge, unveiled this week in Bologna. The 458 Challenge gets exactly the same 562 horses out of its 4.5 litre V8 as the Italia.