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- 1970-1971 chevelle 1970-1972 impala 400 fender emblem made in usa rare lh side(US $25.00)
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Hyundai Suicide ‘Advert’ causes a rumpus
Fri, 26 Apr 2013It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.
Driverless 'pods' to hit Milton Keynes
Mon, 11 Nov 2013DRIVERLESS cars will transport people through the streets of a British town in a £1.5 million project aimed at boosting green technology. From 2015 an initial batch of 20 driver-operated "pods", which will be able to carry two people, will be run on designated pathways separated from pedestrians in Milton Keynes. But by mid-2017 it is planned that 100 fully autonomous vehicles will run on pathways alongside people, using sensors to avoid collisions with obstacles.
Top Gear build Motorhomes +video
Sun, 16 May 2010Jeremy Clarkson's bachelor pad Motorhome on a Citroen CX Top Gear may turn up on our screens for just half a dozen episodes at a time. But those one hour episodes take a big chunk of the rest of the year filming, so with Top Gear off air at the moment the boys are out playing. A few weeks back they managed to cause the volcanic eruption in Iceland with May trying to rush the volcano in a Hilux with water-cooled tyres, and now the boys have been spotted in the UK with the results of their ‘Build a Motorhome’ challenge.