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Jag hops on Super Bowl ad bandwagon

Jaguar is preparing to tout the brand's British roots in a new advertising campaign called "British Villains" that will be its largest ever and include its first Super Bowl commercial. The campaign will be used to launch the new F-Type coupe that debuts at the Los Angeles auto show later this month and goes on sale in April. The 30-second Super Bowl commercial will run during the second half of next year's event on Feb.

Detroit motor show 2010: the CAR live blog from NAIAS

6.43pm: Standing outside the Cobo Hall entranceJS I'm done for. The show is emptying. I borrow a Haagen Daas choc ice from Mercedes on the way out into the D-town sleet.

Porsche Exclusive to offer Powerkit and Aerokit for 911 Carrera S

Porsche's in-house Exclusive custom division on Thursday introduced new power-enhancement and aero-enhancement kits for the 2013 Porsche 911 Carrera S. The Powerkit boosts the 3.8-liter flat-six engine's output to 430 hp, up from 400 hp. The extra power comes courtesy of redesigned cylinder heads and new camshafts, along with modifications to the electronic engine-management system.