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Schreyer: More than a designer of products I wish to be an architect of Hyundai's brand image

There's no denying Peter Schreyer has been instrumental in turning around Kia's image from a manufacturer of wheeled white goods in a creator of design-led products. Now his attention turns to sister company Hyundai in his role as chief design officer for both companies and his plans are no less ambitious. "More than a designer of products I wish to be an architect of Hyundai's brand image," he told an audience at Hyundai's European headquarters, explaining how his job is not simply 'styling' but communicating the brand's message right down to details such as the seatbelt warning buzzer.

Mercedes start the tease for the 2014 S63 AMG

Mercedes are teasing the arrival of the new S63 AMG (pictured) The 2014 Mercedes S Class has already made its debut, at least in ‘standard’ guise, but there’s a lot more to come. There’s the S-Class Coupe – which will replace the current CL – and there’s the new S-Class Pullman – which will replace the Maybach. But the next instalment for the new S-Class will be the performance S63 AMG, which we’re expecting to arrive at Frankfurt in a couple of months, and ahead of that Mercedes is starting to tease its arrival.

2014 Honda Civic goes on sale today

The 2014 Honda Civic is now on sale. The LX coupe starts at $18,980 including destination while the top trim, an EX sedan with navigation, comes in at $25,030. A continuously variable gearbox is the only automatic transmission option this year, though a five-speed manual is available.