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2015 Audi A3 to star in Super Bowl XLVIII ad

The 2015 Audi A3 will be the star of Audi's 2014 Super Bowl ad, the seventh consecutive year that the automaker will be airing a commercial spot during the sporting event. You might have seen last year's "Prom" campaign by Audi (the video above) or the even more memorable "Vampire Party" from 2012, featuring the Audi S7. Another recent Audi Super Bowl ad that the Internet seemed to like was 2011's "Release the Hounds" spot for the Audi A8, mocking old luxury...at Mercedes-Benz's expense, we might add.

Apple CarPlay to be available on older cars

AFP | Getty Images Drivers will be able to add Apple’s CarPlay iPhone connectivity to their existing car stereo, meaning it won’t be exclusive to the cars already revealed with the system at this year’s Geneva Motor Show. The radio manufacturers Pioneer and Alpine have both already said they’re working with Apple to introduce the CarPlay software to their existing and new car stereo head units. Apple CarPlay lets you text on the move CarPlay allows you to pair a compatible iPhone (so the iPhone 5, 5S or 5C) with your car infotainment system, controlling the voice, touchscreen and buttons through the car’s in-built screen.

Jaguar SUV / Crossover (C-X17 Concept) arrives early

The firts look at the Jaguar XQ SUV (pictured) as it leaks out ahead of a Frankfurt debut Jaguar Land Rover don’t have a lot of luck keeping their concept cars under wraps ahead of their official debut. And so it is with the Jaguar SUV/Crossover. The Jaguar C-X17 Concept – which previews a new Jaguar platform and the first look at a compact-ish SUV Crossover – is due to arrive in a few days at the Frankfurt Motor Show.