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Buick hopes 'Truth' site will set it free, help launch Regal

Call it the Fiesta Movement for grown-ups. To help launch the 2011 Regal sedan, Buick will host a social media Web site with videos from buyers supplied with flip cameras, just like Ford's campaign for the youth-oriented Fiesta small car. But the Regal site will feature reviews, not the playful commercials and local coming-out parties that characterize the Fiesta Movement.

Hyundai PassoCorto coming to Geneva

Hot on the tailpipes of the Kia GT4 Stinger's debut in Detroit comes word of an even racier-looking two-seater from parent company Hyundai – the PassoCorto. Built by and for Gen Y car enthusiasts, the PassoCorto was styled by 16 students in the Master's program of transportation design at the Istituto Europeo Design (IED) in Turin. The students were tasked by Hyundai Design Center Europe with making “…the car that would be on top of their list for buying and driving.” We don't know any Gen Ys who could fork over close to $60,000 for a car, the cost of the similarly-sized Alfa 4C, but we know plenty who would like to have one.

Volkswagen’s budget brand close to production (2013)

VW is approaching the critical phase of its plan to launch a range of aggressively priced base products. How aggressive? Well, we´re looking at €7000 for a four-door family saloon, €7500 for a boxy estate and about €8000 for a basic MPV.