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New Jaguar Brand Promo video – David Gandy: Escapism

New Jaguar Brand Promo video: David Gandy: Escapism Somebody at Jaguar PR has a fondness for British model David Gandy, and they’ve turned his profile in to an ongoing promo for all things Jaguar in recent months. We had the good Mr Gandy (who hails from the home of Cars UK – Billericay) driving an XK120 earlier this year with Yasmin le Bon in the Mille Miglia, and this time Jaguar are aiming at the ladies with a brand promo video featuring David driving classic Jags but focusing in on the heritage and appeal of the new F-Type in the process. Jaguar introduced the film at the Goodwood Revival earlier this month, but now we get the full release of the film - David Gandy: Escapism – with David explaining his passion for cars – and in particular his passion for Jaguar cars – with the film including not just the new F-Type, but the inspiration for the F-Type – the Jaguar E-Type – and perhaps the most appealing, and rare, Jaguar of all – the Jaguar XK-SS.

Cadillac ELR gives paddle shifters new purpose

We're learning more about the Cadillac ELR, which is set to hit showrooms in limited quantities early next year. Cadillac revealed Friday that the Volt in luxury clothing will use paddle shifters in a whole new way. Instead of using them to shift through gears, ELR drivers will be able to tap the paddles to engage a new feature called Regen on Demand.

BMW spends $900 million on South Carolina plant to build the X4 SUV

BMW is expanding its lineup with the X4 and growing its manufacturing base with a $900 million investment in its Spartanburg, S.C., assembly plant. "This is in response to rising global demand for the BMW X family to include the BMW X4," BMW board member Frank-Peter Arndt said. BMW says the investment will create 300 new jobs at the plant.