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BMW unveils Super Bowl spots, digital shorts

According to said Dan Creed, Vice President of Marketing, BMW of North America, "The BMW 3 Series is the global benchmark for a sports sedan. With these shorts, we turn a spotlight on the innovations that make the 3 Series the standard to which others aspire." Funny, we always thought the 3's sterling reputation lay squarely on its continually-stellar dynamics and excellent powertrains. Despite the fact that the tagline, “We only make one thing, the Ultimate Driving Machine” is repeated at the end of each of these six digital shorts, only one of them actually shows the car in motion--the one to be broadcast in the Los Angeles area during the Super Bowl.

Future products: Ownership change may revive 2 small Porsches

Now that it's owned by Volkswagen, Porsche reportedly is planning two small vehicles that the German sports car maker's previous management had nixed. Porsche is expected to increase the size of its Boxster roadster, leaving room at the bottom of the range for a smaller midengine car engineered jointly with Volkswagen. A small SUV also is likely to be added.

CAR scoop: GM's $13 billion gamble (2013)

By Ben Whitworth Motor Industry 30 September 2013 09:45 GM Europe has racked up enormous losses every year since 1999; in 2012 it bled $1.8 billion while GM North America earned $6.9 billion before tax. Yet the Detroit mothership continues to pump billions into its European division, like a deluded gambler convinced his luck will change. Max Warburton, automotive analyst at Wall Street researcher, Sanford C.