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To sell the Stingray, Chevy plans to target Porsche

Corvette says there is a substitute for Porsche. And it's the all-new 2014 Corvette Stingray hitting showrooms this fall. General Motors' Chevrolet and ad agency Commonwealth, Detroit, are plotting an ambitious marketing strategy for one of the automaker's biggest launches of the year.

Toyota goes on offensive, seeks 100 percent owner response to recall notice

Toyota Motor Corp., spurred by criticism that previous recalls failed to prompt enough owners to seek fixes, hopes to distribute mailings this week to the 2.3 million owners targeted in a January recall. Toyota says it will be vigilant in reaching each of the affected customers and hopes to have all repairs done within 90 days. The goal was outlined today as the automaker detailed its strategy for eliminating the possibility of unintended acceleration in the eight Toyota-brand models that were the focus of a Jan.

Lincoln hires ex-Cadillac designer

Lincoln has hired ex-Cadillac designer Max Wolff to be its design director starting on Jan. 3. Wolff, 38, will oversee the look of Ford's luxury brand as it plans to launch seven new vehicles over the next four years, including its first C-segment small car.