2003 Yamaha Warrior Yfm350 Throttle Assembly W/ Cable on 2040-parts.com

Wheel maker connects with exotic clientele via social media

Reaching potential buyers of custom wheels for exotic cars takes more than buying ads in magazines. Miami-based ADV.1 Wheels is building a business fueled by a social-media approach that includes car-forum interaction, photo shoots and short films on the Internet. The company launched a Facebook fan page in late March, has received more than 59,000 “likes” and aims for 100,000--at which point ADV.1 Wheels has promised to give away a set of the company’s Trakfunction wheels.

Partnership Premium 2030 - The results

Strate College in Paris, France, has released the final video of its Partnership Premium 2030 project created in collaboration with French automaker Peugeot. The culmination of a four month project, this most recent episode from Strate College covers the final designs and scenarios students presented to Peugeot's design staff at the firm's Design Center. The video features excerpts of interviews with the 10 student teams – each comprised of three students – on the French university's transport design course, who explain the rationale behind their chosen individual scenarios and the resulting concepts.

Nissan Juke-R Official: Juke with GT-R heart – photos & video

Nissan Juke-R Official Just over a week ago we reported that Nissan were working on a ‘Super Juke’, a version of the cute urban warrior Juke with underpinnings from the Nissan GT-R. And now it’s official – welcome the Nissan Juke-R. despite our earlier report on the Juke-R promising the prospect of a mad Juke as an addition to the Juke lineup - albeit an extreme version – Nissan are calling the 520bhp Juke-R a concept.