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Hyundai reveals updated 2011 Genesis coupe range

After holding its own against more established rear-wheel-drive coupe offerings such as the Ford Mustang and the Nissan Z, Hyundai is updating its Genesis coupe for the 2011 model year. Highlighting the changes is the addition of a new 3.8 R-Spec equipment package, which previously was only available on the turbocharged four-cylinder model. Included in the R-spec package are 19-inch wheels with Bridgestone Potenza RE050A tires, Brembo brakes, a stiffened suspension, a limited-slip differential and adjustable front camber bolts.

Aston Martin and Mercedes tie-up over Lagonda

Probably the biggest surprise of the Geneva Motor Show was the arrival of the Lagonda Concept. Although the revival of the Lagonda Marque had been much speculated upon, particularly with Lagonda celebrating its 100 year car making anniversary this year (an all the marketing opportunities that offers) no one had seen a super-luxo SUV on the horizon. Lagonda Concept - Based on the Mercedes Benz GL Most car journos attending, us included, did react fairly negatively.

Audi delivers R8 V10 to originator of #wantanR8 hashtag

Audi R8 V10 - a gift for the day for a dose of Twitter love The Marketing world is changing fast, with online reporting and social media fast relegating traditional print media to the dustbin of history. And if you want a lesson on how to make social media work in the car world, you could do a lot worse than look at Audi’s recent efforts. Audi started using hashtags (that’s a little phrase preceded by the hashtag and used on Twitter) in its adverts for the Superbowl last year, which is a good way to get topics trending on the Twitter social media hub.