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Mercedes want more Tesla-powered EVs. A-Class & CLA EV?

The Mercedes B-Class EV (pictured) could be joined by more Tesla-powered compact Mercedes EVS When Tesla was still trying to be something more than just the Silicon Valley company that put an electric motor in a Lotus to create the Tesla Roadster, Mercedes took a stake with an eye to the future. That deal between Mercedes and Tesla has already reaped some rewards with the Smart EV and electric B-Class, but it seems Mercedes wants more EVs in its lineup and wants Tesla to provide the powertrains and batteries. Speaking to Reuters, Daimler’s CFO, Bodo Uebber, said they were looking at more ways to work with Tesla and that they were looking to fo more in the premium compact arena to appeal to a younger demographic.

So Cube ads aren't square, Nissan hires college kids

To bring college students into Nissan dealerships to look at the quirky new Cube, Nissan North America has asked for a little help--from college students. Nissan has retained marketing classes at 10 large U.S. universities to create ad campaigns that will run on their campuses this spring.

Range Rover Hybrids press ahead on Silk Trail route to Mumbai

A trio of Range Rover Hybrid prototypes is well on its way to India on a 9,950-mile endurance drive through 12 countries. Land Rover is following the old Silk Trail to the east, but while it took ancient merchants months to complete the route, the Land Rover Hybrid team will be doing it in just 53 days. The Silk Trail is a historical network of trade routes which connected Asia with Europe and the Mediterranean, and got its name from the Chinese silk which was a lucrative trade item well into the 14th century.