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Ford puts the 2012 Focus ST through its paces

Ford product gurus are hard at work flogging prototypes of the 2012 Focus ST on challenging roads around the world in preparation of the hot hatch's launch next year. The car debuted in concept guise at the Paris motor show and is the halo of the new Ford Focus lineup, packing 246 hp from a turbocharged four-cylinder EcoBoost engine paired with a six-speed manual. Ford released shots of the Focus ST in light camouflage today as it tries to build momentum for the sporty addition to its small-car lineup.

Ferrari 599XX sets Nurburgring record. Really? +video

The Ferrari 599XX sets a Nurburgring record - video below We’ve brought you a number of ‘Nurburgring Record’ stories over the last year. It’s a big deal for car makers and adds kudos to their offerings. So it’s no surprise to see Ferrari pitching their hat in to the ring with the claim of a new Nurburgring record for the Ferrari 599XX.

Jaguar moves advertising to start-up agency – Spark44

Jaguar moves its advertising to Spark44 Advertising in the car world – actually, any world – is moving faster than it ever has. The Interweb has changed the established dynamic so much that traditional advertising - and traditional advertising agencies – struggle to know how to operate. Print advertising for car makers makes much less sense than it ever did, even though many cling to it like a comfort blanket.