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Lotus unveils Grand Prix-inspired Exige S LF1 (2014)

By Michael Karkafiris First Official Pictures 11 June 2014 13:45 Lotus has unveiled a new limited-edition Exige S with the moniker LF1, paying tribute to its 81 Grand Prix victories. Dressed in the official colours of the Lotus F1 team, the black-gold Exige S with red accents will be limited to 81 units. Each one is individually numbered with a carbonfibre build plate.

Which of these 2013 car ads is your favorite?

The 2014 One Show Automobile Advertising of the Year award finalists have been announced, covering media from broadcast TV to experiential marketing. The One Club teamed up with the Detroit auto show to select their picks for best automotive advertisements in the business. The One Club will be awarding finalists based on five categories: Print & Outdoor, Broadcast TV, Online Videos, Interactive and Experiential Advertising as well as the Public Choice Award.

Brit-Based Supercar Maker Unveils Third New Model

THIRD time’s going to be the charm for McLaren, as the Woking-based firm has unveiled its third supercar ahead of a public debut at the forthcoming Geneva Motor Show. Hot on the heels of the P1 hypercar, the new 650S slots between the firm’s flagship motor and already established 12C. With bold claims of race car-like performance while retaining the luxury and refinement of its premium supercar rivals, McLaren has revealed that the 650S can sprint to 124mph from rest – the industry standard 200kph – in a blistering 8.4 seconds.