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New Hyundai i30: Look in to my eyes
Sun, 18 Mar 2012Hyundai use hypnosis to sell the new i30 Hyundai in the Netherlands are using hypnotist Peter Powers to experiment with hypnosis to raise awareness for the new Hyundai i30. We’ve been big fans of the way Hyundai has marketed their products in the last few years, managing to change perceptions of the brand in a fraction of the time mighty VW took with Skoda. What we’re not too sure of is the latest marketing tactic being tried out by Hyundai in the Netherlands, who have enlisted the skills of hypnotist Peter Powers to create a 15 minute immersive video designed to be watched full screen on your computer – with headphones on – as Powers lets you experience the new Hyundai i30 in a whole new way.
2014 BMW X3: pictures and full details
Thu, 06 Feb 2014This is the facelifted 2014 BMW X3, which will make its global debut at the Geneva Motor Show ext month. BMW’s flagship SUV, the X5, was recently overhauled, and now it’s the turn of the mid-size BMW X3 off-roader to undergo the German firm’s latest corporate makeover. The updated X3 goes on sale in June 2014, and gets even more equipment as standard and an updated range of more efficient engines.
Infiniti G lineup anchored by smaller V6
Fri, 13 Aug 2010Infiniti is adding a smaller V6 to its G sedan for the 2011 model year. The G25 sedan becomes the base model for the G line, which includes a coupe and a convertible. The G25 goes on sale in September with a base price of $31,825, including an $875 destination charge.