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Hyundai arrives in Piccadilly Circus

Hyundai arrives in Piccadilly Circus If you want a clear sign of how mainstream Hyundai has become, the news that it’s taken over the iconic billboard display in Piccadilly Circus from Sanyo is as much evidence as you need. Piccadilly Circus is the UK version of Times Square, and the neon signs have been a splash of international colour washing over Eros for a century, during which time there have been just fifty brands showcasing their wares to the 50 million or more passing Londoners – and visitors – every year, not counting the millions more who see the signs on Piccadilly Circus postcards that still wing their way round the world. The new Hyundai spot – which has been the Sanyo space for the last 33 years – is the last of the spaces to rely on neon lights to get its message across.

Consumer Reports slams new Honda Civic

Honda Motor Co., still struggling with supply shortages of the redesigned 2012 Civic after the March earthquake in Japan, took a slap in the face today when Consumer Reports rated the new Civic "too low to be recommended." The 2012 Honda Civic dropped 17 points, from a very-good score of 78 to a mediocre 61, in the latest Consumer Reports road test of small cars. Previous Honda Civic models have often been Consumer Reports' highest rated small sedans, as well as Top Picks in five of the past 10 years. But the redesigned model was slammed for the cheapness of its interior, poor ride quality, long stopping distances and loud interior noise.

Chief engineer of Ford Focus quits to lead German yacht builder

Jens Ludmann, chief program engineer for Ford Motor Co.'s new Focus, is quitting the automaker to head a German-based maker of luxury yachts. Ludmann led a team at Ford's European base in Merkenich, near Cologne, Germany, that developed the Focus, the first car from CEO Alan Mulally's global One Ford strategy and flagship of the company's new range of global C-segment products. The German native, who joined Ford in 2000, will become CEO of Bavaria Yachtbau GmbH, effective Aug.