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Fiat 500 Colour Therapy added to UK 500 range

Fiat has added the 500 Colour Therapy – a retro-look Fiat 500 – to the model range in the UK. The Fiat 500 belongs to the same school of marketing as the MINI, so a new trim range to cash in on its ‘Homage to an Icon’ status seems an obvious route to garner a few more sales for the very likeable 500. Which is why the UK is getting the Fiat 500 Colour Therapy, a new model range that sits in the 500 line-up between the Pop and Lounge trim levels and comes in five retro-inspired colours - New Age Cream, Countrypolitan Yellow, Pasodoble Red, Volare Blue, and Tech House Grey.

Jaguar slashes prices – in Australia

Jaguar has slashed prices across its range in Australia – by as much as £40,000 – as it fights for a bigger market share. But there’s also a feeling that all those years of protectionist import tariffs have inured Australians to the high price of luxury cars, and that car makers take advantage of that by keeping prices high, regardless of the level of taxes imposed on their products. That means something like a Rolls Royce Phantom costs £650k and a Porsche 911 starts at £150k.

Mercedes-Benz hooks up with Europcar for its courtesy cars

Mercedes partner with Europcar for courtesy cars Providing courtesy cars for customers is something of a pain for car makers. Customers expect a courtesy car when they come in for repair or service or after an accident, and that’s not easy to manage. So car makers partner with car hire firms to make the whole thing work and, usually, know they can put a customer in a courtesy car whenever it’s needed.