2010 Mercury Mariner Glove Box Door 2509729 on 2040-parts.com

Design Services: Car Menu launched

Within almost every automotive design department throughout the world, their comes a time when a junior designer is dispatched to find a picture of some new model's tail lamp, the side view of a particular class leading competitor or examples of several new cars' colour and trim packages. Whilst looking at the competition is not necessarily a healthy way of finding ideas, it is often essential to demonstrate what is feasible, check in-house proposals are not too derivative, or show how advanced a design theme is relative to the same type of cars on the market. But even if the particular aspect of a car can be found, press packs and magazines typically show cars in the flattering light of an exotic location or being drifted around a corner on opposite lock; rarely are these images particularly useful.

Mind-powered ‘Emotiv’ car safety system tested

c Mind-controlled car (c) Getty-Ford ‘Neuroengineering’ company Emotiv has created a ‘mind-powered’ headset that can detect when a driver is distracted and automatically slow down the car, in an effort to improve safety. The Australian firm has already brought its most recent mind-controlled device to market – the Epoc headset. It’s this high-tech brain activity monitor that has now been adapted to determine how hard a driver is concentrating on the road ahead.

Who's Where: Simon Cox appointed design director, Infiniti Design London

Infiniti has recruited Simon Cox as design director at its Infiniti Design London studio, which is currently Nissan Design Europe. He will report directly to Infiniti executive design director Alfonso Albaisa. The new appointment comes as Infiniti attempts to evolve its design strategy by establishing new dedicated design studios, of which the London Paddington studio is the first.