Audi introduces free smartphone app for roadside service

With its new roadside-assistance tool, Audi joins the crew of carmakers creating smartphone apps. Available for iPhone, Android and some Blackberry devices, the free app connects you directly with Audi and its insurance partner, Allstate. The app sends your vehicle information to Audi Roadside Services, allows you to select the type of service you require and communicates your location using your phone's GPS.

Wheel maker connects with exotic clientele via social media

Reaching potential buyers of custom wheels for exotic cars takes more than buying ads in magazines. Miami-based ADV.1 Wheels is building a business fueled by a social-media approach that includes car-forum interaction, photo shoots and short films on the Internet. The company launched a Facebook fan page in late March, has received more than 59,000 “likes” and aims for 100,000--at which point ADV.1 Wheels has promised to give away a set of the company’s Trakfunction wheels.

McLaren managing director on leave, not expected in Geneva

McLaren Automotive's U.S.-born managing director, Antony Sheriff, is expected to be absent from the launch of the P1 hypercar at Geneva next week because he is on extended leave from the company. No reason for Sheriff's absence has been given, although McLaren is at pains to point out that he is “still employed as McLaren Automotive's managing director.” Rumors were circulating about Sheriff's absence from Woking in January, but company spokesmen back then stressed that he was still employed by McLaren and would unveil the P1 at Geneva. Despite those assurances, sources had reported earlier in the year that Sheriff “hadn't been seen in his office” for some days.