2012 Update East 2007 2008 2009 Bmw X5 X6 Xdrive50i Xdrive35i Navigation Dvd Map on 2040-parts.com
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New Mercedes A Class #YOUDRIVE advert plugs in to X Factor
Mon, 01 Oct 2012Mercedes are continuing some innovative marketing for the new A Class with the #YOUDRIVE campaign launching during X Factor. That must have worked to a degree – certainly as far as the Twitter aspect goes – as Mercedes is having another outing with another hashtag – #YouDrive – and a new marketing campaign for the A Class where viewers ’control’ the advert they’re seeing. Mercedes is kicking off the #YouDrive campaign during X Factor next Saturday (5th October) with a three part story featuring the tale of a young music star trying to get to a secret gig the authorities want to close down (Germans advocating the defying of authority?
Top international design talent to descend on Czech Republic for AutoDesign Prague 2013
Wed, 14 Aug 2013The automotive design industry will head to Prague on 26 September to speak at the AutoDesign Prague 2013 conference at the National Technical Library. Now entering its third year, the one-day conference – organized by AutoDesign and Styling magazine – will be followed by a workshop the next day, which will focus on techniques including sketching and clay and 3D modeling. The speakers and presentation topics haven't been announced yet but last year's conference featured speakers such as Dassault Systèmes' vice president Design Experience Anne Asensio, while the 2011 edition saw presentations by speakers including Fabio Filippini, Pininfarina's vice president design and chief creative officer, and Peter Horbury, then-vice president of design at Volvo.
Aston Martin opens new Design Center
Mon, 17 Dec 2007Aston Martin has bought itself an early Christmas present – or rather it has built itself one. The new design studio – the first ever for Aston Martin – was inaugurated last week at a huge gala event presided over by the sports car maker's CEO, Dr. Ulrich Bez.