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London 'most costly' for car cover

MOTORISTS living in London faces paying almost four times the amount that a driver in the Isle of Man would spend on their car insurance, a study has revealed. AA Insurance, which compiles an index of the typical cost of car insurance for someone who shops around, named London as the most expensive place in Britain to insure a car, followed by the postcode area of IG, which includes Ilford, Chigwell, Woodford Green, Buckhurst Hill, Loughton and Barking, with Greater Manchester in third place. The IM (Isle of Man) postcode was found to be the cheapest place to insure a car, with the average quote for someone there who shops around standing at £231.

Toyota Prius V MPV debuts

The Toyota Prius V - a Prius MPV with more luggage space We knew Toyota were planning on growing the Prius family. We also knew that the next stage of that was going to be an MPV, or at least a more Cossover type of car. We did think it would be the Prius Alpha.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.