211-2 578 212-2 42mm White Festoon Dome Bulb 569 578 6413 12844, De4410 on 2040-parts.com

BMW debuts social-media campaign for concepts

BMW launched its next marketing campaign for the BMW i3 and i8, aimed at the tech consumer. The campaign runs on location-service Foursquare, social-news round-up site Mashable and iAd, Apple's mobile-advertising network. The iAd campaign will run in Europe on iPhones, iPods and iPads.

Pink Rolls Royce Ghost FAB 1 supports Breast Cancer Care

The result is a pink Rolls Royce Ghost EWB put together for the Evans adventure with everything from a pink paint job to hand-embroidered headrests with the Breast Cancer Care pink ribbon motif and pink umbrellas. There’s also ‘FAB1′ treadplates , a pink and cream interior and an uplit Spirit of Ecstasy Rolls Royce has handed the Ghost over to Chris’s FAB1 Million project – and he’s chipped in his FAB 1 number plate – with a plan to raise £1 million for the charity over the next year by offering the pink roller for hire for any special day – from weddings to corporate outings – and for appearances at special events. Jolyon Nash, Rolls Royce Marketing Director, said: When I received the call from Chris Evans to support FAB1 Million, we immediately sprang into action. It’s taken countless hours to create such a special car but every minute spent is absolutely worth it for such a valuable cause.

Mazda Hakaze concept: first official pictures

By Tim Pollard First Official Pictures 05 February 2007 12:02 Mazda Hakaze: the lowdown Mazda claims to have reinvented the 4x4 with this new banana-coloured Hakaze concept at the Geneva Motor Show next month. It's a crossover with a twist, mixing the best bits of coupes, roadsters and SUVs, apparently. It's also, worryingly, designed to appeal to a very definite demographic: kite surfers aged between 30 and 40.