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Infiniti: M can be about mpg or zip

Infiniti will face a new marketing challenge when it introduces its first hybrid vehicle next spring, the 2012 M35h sedan. Since the import brand has never sold a hybrid, officials will be attempting to learn which marketing chord resonates more with its customers: performance or fuel economy. "The marketing will center on the point that hybrids have always been about compromise," says Ben Poore, Infiniti Business Unit vice president.

Hyundai: Geneva Motor Show 2013

Hyundai is at the 2013 Geneva Motor Show with the Grand Santa Fe debut, the refreshed ix35 and the upgraded i20 WRC. The Geneva Motor Show is probably the most important car show on the planet, and car makers like to have big reveals here. But Hyundai are a bit muted this year, with no big launches planned, although they do have two ‘new’ models on show and a bit of rally glitz too.

Lincoln MKZ

Lincoln has released details and images of the production version of the Lincoln MKZ, first seen in concept form at this year's Detroit auto show. The production MKZ is largely unchanged aside from details such as door handles and larger side mirrors, while Lincoln has retained classic design elements such as the split-wing grille, albeit with a slimmer, sportier twist. Lincoln Design Director Max Wolff says, "The exterior's front graphic is repeated in the dramatic sweep of the new instrument panel, helping tie the interior to the exterior in a harmonious manner." The exterior of the MKZ is characterized by its sweeping roofline which features a 4633mm2 retractable panoramic roof.