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Union calls on Nissan to recognise workers

Nissan must surely be on the crest of a wave right now, celebrating its success at the 2014 What Car? awards, where it picked up the reader’s choice prize for the next generation X-Trail, and saw the all-new Qashqai take both the small SUV and the overall Car of the Year trophy. It’s also just announced that its Sunderland plant – where the old and now the new Qashqai are assembled – has built over a million vehicles in the last two years.

MINI’s Olympic Marketing Masterstroke

BMW has spent £40 million sponsoring the 2012 London Olympics, but it’s a small fleet of remote controlled MINI’s that provide the value. BMW has done all it can to promote its sponsorship of the 2012 London Olympics, and with a spend said to be in the region of £40 million, who can blame them? But it’s not just local shopkeepers and enthusiastic small businesses that are hamstrung by Olympic rules on advertising, the Olympic sponsors are too.

Fancy driving Hyundai’s Hydrogen ix35 Fuel Cell?

As part of the European Hydrogen Road Tour, Hyundai are offering members of the public the chance to drive the ix35 FCEV. As we revealed back in August, the Hyundai ix35 FCEV – Hyundai’s hydrogen-powered electric ix35 – is going in to production before the end of 2012, the first proper production fuel cell vehicle…in the world. The initial production run is small – just 1,000 cars – but Hyundai are planning to put the ix35 FCEV in to full production by 2015, by which time they’re hoping there will be a viable hydrogen refuelling infrastructure in place.