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New Hyundai Sant Fe Super Bowl adverts the most effective
Mon, 04 Feb 2013It’s been revealed that Hyundai got the most bang for its Buck with Super Bowl adverts for the new Santa Fe increasing Hyundai site traffic by 1000%. So, with figures like that and a huge captive audience, it’s no wonder car makers like to strut their latest products in front of the Super Bowl audience with the hope of a big return in sales. Umpteen car makers ran TV adverts in the 2013 Super Bowl, but it looks like Hyundai has come out very much on top, with Edmunds reporting a traffic increase of 738% in traffic for the new Hyundai Santa Fe after Hyundai ran its adverts and the US Autotrader site a massive 1000% increase.
Chevrolet reveals Silverado Cheyenne concept truck bound for SEMA
Mon, 04 Nov 2013Even though the SEMA show is famous for the most outlandish sports cars you could imagine (and some you probably couldn't), there will be no shortage of tuned pickup trucks this year from both manufacturers and tuning houses. And one of them will be the Chevrolet Silverado Cheyenne edition. Admittedly, it's been a while since we've been treated to a serious street-performance truck from Chevrolet, and perhaps it's the GMC Syclone that comes to mind when you think of a small performance-oriented truck from one of GM's brands.
Mini Coupé Concept car: showroom bound in 2011
Wed, 26 Aug 2009By Tim Swietochowski First Official Pictures 26 August 2009 09:00 Revealed 50 years to the day since the launch of the classic original Mini, this is the stunning Mini Coupé Concept, which CAR expects to enter production in 2011. Just check out the plausible body details of the Mini Coupé, which shares much of the design of the existing hatch, convertible and Clubman below the scuttle to keep costs down. The two-seater Mini Coupé Concept, which will be displayed for the first time at the 2009 Frankfurt motor show, represents a dual effort by Mini to tap into the sports car market currently hogged by the Mazda MX-5.