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ESP could save 380 lives a year

By Ben Shacham Motor Industry 19 June 2007 12:24 The campaign to make electronic stability control (ESC) standard on all new cars by 2012 is gathering momentum - and it could save 380 lives a year, say ministers. The UK's Department for Transport today claimed that hundreds of lives could be saved every year if all new cars had stability control fitted - totalling 4000 lives across Europe. A campaign to raise awareness of the potential benefits of ESC was launched last month in Rome by European commissioners and FIA president Max Mosley.

Have your Shelby Mustang GT350 or GT500 Super Snake shipped for free

Shelby American is adding a little incentive to pick up one of its one-off Ford Mustang creations: Buyers won’t have to pay shipping on the 2012 Shelby GT350 and the 2007-12 Shelby GT500 Super Snake--as long as they order by July 31. Depending on where a buyer lives, that could be a savings of up to $1,500. For the uninitiated, Shelby American revamps almost everything mechanical on the Ford Mustang to create the GT350, including front and rear suspension, brakes and intake and exhaust systems.

Kia Quoris is production name for equally daft Kia K9

Kia has decided that its range-topping take on the BMW 7 Series should enter the market as the Kia Quoris. We can understand why Kia made the decision to seek a name for its new range-topping saloon for markets outside South Korea. After all, Kia K9 has a distinctly ‘pooch’ feel in the West (not to mention Dr Who’s sidekick), and chuck in the Korean predilection for eating man’s best friend and you have a PR problem along the lines of the Mitsubishi Pajero in Spain.