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Driven: Lexus IS-F

The Lexus IS-F is a significant new design for one core reason: it introduces a performance sub-brand parallel to that of the M-cars from BMW, AMG from Mercedes-Benz, and the S and RS sub-brands from Audi. This then is Lexus making a logical next step to further encroach on the established German premium brands. BMW originated the premium brands' performance sub-brand with the 'M for Motorsport' M3 of 1986 (the M1 supercar of 1978 preceded that, but was a singular model, not a performance derivative).

Donkey Kong Derby Car wins IDSA Launch Day 2013 competition

Product design consultancy Priority Design's ‘Donkey Kong Derby Car' was the winner of the IDSA Launch Day 2013 competition, earning its team a brand-new 3D printer. The Launch Day competition, which took place at the Industrial Design Society of America conference on 24 August, asked for designs for a tiny 3D-printed car that could be launched down a miniature model of a ski jump before smashing into a crash site. Featuring Mario and Princess from the classic Nintendo series in glorious 32-bit form, the Donkey Kong Derby Car – car being a very loose term, as it has no wheels – was, in fact, a barrel.

ICEM Style creative design software launched

ICEM Ltd, known for its ICEM Surf Class A surface development software, has launched ICEM Style, a new software product developed specifically for use by creative designers in the transportation design and industrial design industry. The launch presentation highlighted the integrated workflow from concept development in ICEM Style, through to refinement in ICEM Surf, enabling designers and engineers to share the same model data throughout the design process. According to ICEM, it is now possible, for the first time in a concept design tool, to design in a photo-realistic modelling environment, without using third-party visualisation products, or to wait for a static rendering to be generated.