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VW launches 'Think Blue' campaign to pitch green initiatives

Volkswagen is trying to recreate the magic of its 1960s marketing of the Beetle by bringing its "Think Blue." marketing campaign to the United States to promote eco-friendly driving and green initiatives. The campaign - under way in Europe since last year - launches to coincide with a VW partnership with the Museum of Modern Art in New York City and Tuesday's grand opening of its new factory in Chattanooga, Tenn. VW calls the Tennessee plant "one of the world's greenest automobile factories." " 'Think Blue.' " bears witness to our holistic understanding of sustainability," said Jonathan Browning, CEO of the Volkswagen Group of America.

Hyundai i-Flow Concept at Geneva

The Hyundai i-Flow Concept will show at Geneva Hyundai – as we never tire of saying – is the new Toyota (which is a big compliment – despite the current Toyota Recall woes). It’s having the same impact on car markets worldwide as the Japanese car revolution of a few decades ago. Hyundai – and its sibling Kia – are making more and more convincing cars at relatively bargain prices and pushing both design and quality further upmarket all the time.

BMW M6 Coupe and Convertible (2012) first pictures

BMW has unveiled the new 2012 M6 – a two-door M5, in essence. The 552bhp super-coupe will be one of the highlights of the brand's stand at the 2012 Geneva motor show. The M6 will be sold as a coupe or convertible, and Munich has unveiled both this weekend.