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Peugeot 207 Economique – the 99g car
Mon, 20 Jul 2009The Peugeot 207 Economique - guess what its CO2 is?! As you may well have guessed, this is another car maker rolling out the usual low rolling resistance, lowered suspension, gear-change-light, steel wheels version of their regular runaround to create a car that magically dips below 100g/km CO2. Of course it’s completely disingenuous, because unless you drive like you’re carrying the last live eggs of the Dodo all the time you won’t get the CO2 levels quoted, and nor will you get the headline economy.
Chrysler unveils new ads to follow 'Halftime in America' campaign
Fri, 30 Mar 2012A quartet of 60-second spots from the Chrysler/Fiat group launching this weekend comprises the next installment of the automaker's campaign that began famously during the Super Bowl with the two-minute "Halftime in America" commercial. Or, as Chrysler terms it, this is "the second half." The spots, all the work of ad agency Wieden & Kennedy, Portland, each aimed at a different company brand, are themed to the same "hope and encouragement" message delivered by Clint Eastwood in the campaign's first incarnation and continue the spirit of the "Imported from Detroit" motto. You can watch the ads at www.youtube.com/chrysler.
Bring a Trailer exclusive: 1958 Peerless GT
Fri, 16 Sep 2011Tired of searching for that pristine Gordon-Keeble? Worn out by Warwick? Might we suggest this euphemistically named Peerless GT, the first attempt at sports-car manufacturing by the energetic Bernie Rodger, who also fathered the aforementioned marques.