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Nissan Qazana at Geneva

That well-known Geordie company Nissan, has announced that the concept for a new mini crossover called the Nissa Qazana will be shown at Geneva. So how does that help the workers at Sunderland? Simple – that’s where they’re going to make it.

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.

McLaren MP4-12C Goodwood hillclimb video

The McLaren MP4-12C tackles the Goodwood hillclimb As we reported last week, McLaren used the Goodwood Festival of Speed to give their new road car – the McLaren MP4-12C – its first proper public outing. But they didn’t settle for just having a static display or even a poodle round his Lordship’s grounds for the benefit of the crowd. They brought along their pair of F1 World Champions – Jenson Button and Lewis Hamilton – to strut their stuff up the Goodwood hillclimb in the 12C.