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Frank Stephenson on the importance of color in design

During the announcement of the McLaren Automotive's partnership with paints and coatings company, AkzoNobel, Car Design News took the opportunity to discuss the importance of color in design with design director Frank Stephenson. According to Stephenson color's ability to invoke emotions and communicate with viewers, he described just how big a part it has to play in the design process and how it inspires designers when developing products. "The first thing color does is influence the brand – it gives the customer an identifiable element to what we're talking about.

Lamborghini Jota: The tease begins

The Lamborghini Jota Tease (click for bigger picture) How could we have a new car these days without having to suffer an interminable tease? Jaguar took the drawn-out tease to new heights last year with the new XJ tease and it seems that we can’t have a release any more without getting fed bizarre imagery and ‘spy’ video. But Lamborghini look set to make the tease even more ‘un-informing’ than before.

OnStar to tap Google to guide the Chevrolet Volt

General Motors Co.'s OnStar telematics unit is bringing Google mobile navigation technology into the car. Chevrolet Volt drivers whose smartphones use Google's Android operating system will be able to use their phones to pinpoint their vehicle's location on Google Maps, GM said in a statement released Tuesday. They can then request a destination by speaking it into the phone, and have the desired destination sent directly to the car.