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Mazda3 & Mazda5 Venture Edition launched

Mazda has launched the Mazda3 Venture and the Mazda5 Venture Edition in the UK, with sporty styling and extra equipment. So far this year we’ve had the Mazda6 Venture Edition and the Mazda MX-5 Venture Edition to push buyers in to Mazda Showrooms, and now we get two more – the Mazda3 Venture Edition and the Mazda5 Venture Edition to add to the temptations. Both versions of the Venture Edition are based on Mazda’s TS2 specification with a bit of added sportiness thrown in for more showroom appeal, with a spoiler at the back, side skirts, a sports grill, privacy glass and Fogs.

Early cars, fashion on display at the Petersen

Automotivated, a new exhibit at the Petersen Automotive Museum in Los Angeles, traces the evolution of clothes worn in cars--from the bulky circus-tent stuff people had to wear to keep from freezing to death in the jangly, open-topped conveyances of 100 years ago, up to the height of the European Concours in the 1920s and '30s, when what you and your date wore was just as important to winning best of show as the styling of your Delahaye/Delage/Talbot Lago. “In the earliest days of the automobile, you were sitting on the car, you weren't sitting in it,” said Leslie Kendall, curator at the Petersen. So the first section of the exhibit shows people (mannequins dressed as people) in heavy, practical overcoats, scarves and goggles.

Reproducing reality – X-Rite’s Total Appearance Capture

Total Appearance Capture isn't some sinister new form of identity theft but a revolutionary method of digitizing physical models using a new scanning technology, with the ability to capture extraordinary detail and all input and output light. The system, from coatings color measurement experts X-Rite, combines color, texture, gloss and other surface characteristics into a digital material ‘description' that can be imported directly to computer-aided design programs. What sets it apart from previously available methods is its ability to collect information on complex materials such as textiles, leather, basketwork, stone, coatings and plated finishes, in a 3D scene lit by a virtual studio environment.